Top 5 Social Apps Performance in Africa Q1 2024

In the first quarter of 2024, the top 5 social apps in Africa showed varying performance across downloads, revenue, and active users, as reported by Sensor Tower.

TikTok experienced a notable fluctuation in weekly downloads, peaking at around 1.8M in early January and dipping to approximately 1.3M in late February. Revenue trends remained relatively stable, with a high of about $265K in early January and a low of $192K in mid-March. Active users hovered around the 43M mark, showing slight increases and decreases throughout the quarter.

Facebook maintained strong weekly downloads, reaching a peak of 2.2M in late March. Revenue showed a subtle upward trend, peaking at around $23K in late February. Active user numbers were consistently high, starting at 146M and growing to nearly 152M by the end of the quarter.

Tango- Live Stream, Video Chat saw steady weekly downloads, fluctuating between 22K and 28K. Revenue trends mirrored a slight decline, with weekly earnings peaking at around $17K in early January and dropping to about $13K by the end of March. Active users remained stable, averaging around 530K throughout the quarter.

Instagram showed robust weekly downloads, peaking at over 1M in mid-March. Revenue saw a peak of around $37K in late February, with active users consistently around 43M, demonstrating steady engagement throughout the quarter.

Chamet - Live Video Chat exhibited a growth in weekly downloads, peaking at around 13K in mid-February. Revenue saw a high of about $8.8K in late January but dropped to $2.6K by mid-March. Active users showed an increasing trend, rising from 42.5K in early January to 58K by the end of March.

For a deeper dive into these insights, visit Sensor Tower for more detailed information.